Livestand. iPad. Free. Not to be left behind on every front, Yahoo! has started its own magazine app for iPad that draws on Yahoo! content from around the globe and presents it in a very visually appealing way. Livestand’s “digital shelves” are filled with content based on all types of topics, such as arts and culture, business and finance, entertainment, news and politics, photography, sports, travel and more. Media content, such as photos, videos, graphics, and ads, are optimized for the iPad. The articles themselves look a lot like the presentation in my favorite Google Reader iPad app Reader - clean, stripped of distracting content. While the content can only be viewed in landscape mode, it offers the ability to have several different magazines for each family member using an iPad, so you can get your own customized content without having to view the latest exploits of Lindsay Lohan that appeal to your teenager. As content consumption is still probably the greatest use of the iPad, Livestand steps in with a nice alternative.